Kiprun

Developed by DECATHLON, KIPRUN is launching the KD900X LAB, its carbon plate running shoe, in time for the 2025 Paris Marathon. To accompany this launch, we designed an immersive 3D product animation that reveals the performance at the heart of the material.

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The carbon plate is combined with high-rebound foam, the structure takes shape, and then the shoe appears in its entirety. A technical and sensory 3D film, designed to highlight the innovation and affirm the brand’s expertise.

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